The poster campaign connects established forms of street art with methods gleaned from the design and advertising industry, while, at the same time, following the conventions and rituals of graffiti, as Toshain and Ceeh use spray cans in the same fashion as their colleagues on the hip hop front. In his graffiti eulogy Kool Killer, Jean Baudrillard wrote, “a linguistic ghetto erupts into the city with graffiti, a kind of riot of signs,“ and that these “signs don’t operate on the basis of force, but on the basis of difference.“
“FEMINi̶s̶m̶”, Toshain / Ceeh say, “looks to the border regions of perception, a potential space for emotional and intellectual reflection. We create spaces where content is always present, but not always perceptible. This is about content that reaches beyond representation/abstraction/performance/installation.“
